Fitzpatrick Gold

A hassle-free Insurance agency providing everything you need, and only what you need

Northern Michigan's #1 Family Owned Agency

Commercial | Life | Auto | Marine | Personal | Health | Bonds

Fitzpatrick Gold

A hassle-free Insurance agency providing everything you need, and only what you need

Commercial | Life | Auto | Boat | Personal | Health | Bonds

Northern Michigan's Leading Insurance Agency

Look around you – everyone you see needs insurance, but every year it becomes more complicated. How much coverage do you need? Do you have enough? Too little? Is everything up to date?

Established in 1996, Fitzpatrick Insurance is an independent insurance agency with your best interests in mind. We’re dedicated to our customers, not the insurance companies. We’ll help you find the best value for your needs without trying to oversell you.

At Fitzpatrick Insurance, you can expect a listening ear, a straight answer, and no hassle. Our commission-free office keeps your needs – not the sale – at the center of every transaction.

What Our Customers Say

Our Insurance Provider Network

We work with only the best carriers and insurance vendors and will pull as many quotes and estimates as we need to ensure you are 100% satisfied. Our partner insurance providers include but are not limited to:

  • Auto-Owners
  • Frankenmuth Mutual
  • Foremost
  • Progressive Insurance
  • Pioneer State Mutual
  • Grange
  • Blue Cross / Blue Shield
  • Hagerty Insurance

Our Insurance Products

Commercial Insurance

Commercial
Insurance

Auto / Car Insurance

Auto
Insurance

Personal Insurance

Life
Insurance

Boat Insurance

marine
Insurance

Home Insurance

Home
Insurance

Fitzpatrick Health Insurance Icon

Health
Insurance

A Family Endeavor

Sharon Fitzpatrick and her late husband, Paul, moved to Elk Rapids from New York in the early 1990s. In 1996, she opened her own insurance office in Elk Rapids as part of the Larkin Group. Then, in 2000, she left the group to create Fitzpatrick Insurance – an independent agency focused wholly on the customer. 

As Sharon, moved towards retirement, a new generation stepped in to carry the torch. However, the ethos remains the same.

We operate on a basic principle – to educate and shoot straight. As insurance instruments become increasingly complex, we keep our client’s best interests in mind and strive to help them understand and navigate their options. 

Honesty and proven experience take the hard work out of buying insurance. Want to meet our team and hear more about what sets us apart?

Group Outdoor - Fitzpatrick Insurance Agency